Mission
Our goals
Our mission is to empower small business owners who lack the knowledge or resources necessary to thrive in the digital marketplace. Our goal is to educate and support our clients in this new endeavor by providing them with the knowledge, tools, education, and support needed to succeed. Our goal is to bridge the digital divide and create equal opportunities for underserved communities by leveling the playing field.
Education and training
We offer comprehensive digital marketing training programs to equip small business owners with the skills and knowledge necessary to effectively promote their products or services online. Our goal is to empower business owners to navigate digital platforms, understand marketing strategies, and leverage emerging technologies.
Strategy development
We offer personalized, one-on-one consulting sessions where experienced professionals collaborate with small business owners to develop customized marketing strategies, target audiences, optimize their online presence, and create effective campaigns within their budgetary constraints.
Provision of resources
To curate and provide a variety of digital marketing resources, including guides, templates, and best practices, that small business owners can access to enhance their marketing efforts. Our goal is to offer practical and actionable resources that address their specific needs and challenges.
Collaboration and partnership
Foster collaboration with other organizations, universities, and professionals to expand our network and provide additional knowledge and resources. Our goal is to leverage synergies and collective knowledge to offer comprehensive support to small business owners.
Community building
To create a supportive community where small business owners can connect, share experiences, and learn from each other. Our goal is to facilitate networking opportunities, peer-to-peer learning, and a sense of camaraderie among entrepreneurs facing similar digital marketing challenges.
Knowledge
We continually evaluate and measure the impact of our programs and services on the success and growth of the small businesses we serve. Our goal is to track key performance indicators, gather feedback, and analyze results to ensure we're making a meaningful difference.